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Marketing for Auto Body & Collision Shop Marketing Businesses

The Shop Customers Choose After an Accident

Nobody plans to need a body shop. But when an accident happens, they need someone they can trust to restore their car – and their peace of mind. We help collision shops build the reputation and visibility that makes them the obvious choice.

No Long-Term Contracts
Results in 60-90 Days
Industry Specialists
Why Choose Us

We Understand Auto Body & Collision Shop Marketing Businesses

Body shop owners face a unique challenge: your best customers hope they never need you.

Nobody wakes up wanting collision repair. But accidents happen – 6 million of them in the US every year. And when they do, people face a stressful situation they probably haven't dealt with before. They're worried about their car, their insurance, rental coverage, and whether they'll ever trust their vehicle again.

In that moment, they're looking for someone who will take care of them. Someone who knows how to work with insurance companies. Someone who will do the repair right, not cut corners. Someone they can trust.

Your job is to be that someone. Our job is to make sure they find you.

We help auto body shops build the kind of online presence that earns trust before customers even walk through the door. From dominating local search to managing your reputation to building insurance partnerships, we handle the marketing so you can focus on the craft of collision repair.

17+ Years Experience

We've been helping businesses grow online since 2007. Our expertise is proven and tested.

Industry Specialists

We focus exclusively on automotive marketing. We know your industry inside and out.

Proven Results

Our clients see real, measurable growth. We track everything and optimize for maximum ROI.

Common Challenges

The Marketing Struggles Auto Body & Collision Shop Marketing Owners Face

Sound familiar? You're not alone. These are the challenges we help auto body & collision shop marketing businesses overcome every day.

Insurance Company Control

Insurers steer customers to their preferred shops. If you're not on those lists, you're missing most of the market.

Low Customer Awareness

People don't think about body shops until they need one. By then, they're just going wherever insurance tells them.

Cycle Time Pressure

Insurance companies and customers want repairs done yesterday. Marketing can't fix a backed-up schedule.

Trust Issues

Customers worry about hidden damage, cheap parts, and shoddy repairs. How do you prove your quality before they choose you?

Our Solutions

How We Help Auto Body & Collision Shop Marketing Businesses Grow

We've developed proven strategies specifically for auto body & collision shop marketing businesses that deliver real, measurable results.

Local SEO

When someone searches "collision repair near me" after an accident, they need to find you, not your competitor. Comprehensive local SEO targeting collision repair, auto body, and specific damage type searches.

Reputation Management

Trust is everything in collision repair. Reviews are often the deciding factor between shops. Review generation, response management, and showcasing certifications and quality standards.

Content Marketing

Educated customers make better decisions and trust you more. Content builds that education. Helpful content about the collision repair process, insurance navigation, and vehicle safety.

Social Media

Before/after photos are incredibly compelling. Social media showcases your work to the community. Visual content strategy highlighting transformations, team expertise, and customer satisfaction.

Proven Results

Real Results for Auto Body & Collision Shop Marketing Businesses

Numbers don't lie. Here's what our auto body & collision shop marketing clients achieve with our marketing strategies.

156%
increase in direct customer work
reducing insurance dependency
43%
DRP approval rate
for new insurance partnerships
72
new reviews generated monthly
on average
$67K
additional monthly revenue
from marketing
"We were too dependent on insurance company referrals. When they cut rates, we had no choice but to accept. Lead Marketing Strategies helped us build direct business that gave us negotiating power. Now insurance companies need us more than we need them."
M
Marcus Thompson
Owner, Thompson Collision Center
Reduced insurance dependency by 40%
FAQs

Auto Body & Collision Shop Marketing Marketing Questions Answered

Get answers to the most common questions about marketing for auto body & collision shop marketing businesses.

Local SEO, reputation building, and community presence. When customers know your name before an accident, they're more likely to exercise their right to choose their own shop.
Yes! A strong online reputation, high review scores, and demonstrated customer satisfaction can support DRP applications. We help you build the metrics insurance companies look for.
Targeted SEO and advertising for specific damage types. Many PDR searches come from people who don't realize there's a cheaper alternative to traditional body work.

Ready to Grow Your Auto Body & Collision Shop Marketing Business?

Get a free marketing strategy session and discover how we can help you attract more customers, increase revenue, and dominate your local market.

No Long-Term Contracts
Transparent Pricing
Results Guaranteed